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Round Up for Camp Courageous

11/19/2023, 06:00 AM - 11/25/2023, 09:00 PM

FUELIowa members can lift-up Camp Courageous by encouraging customers to “Round Up” their transactions to the nearest dollar the week of Thanksgiving,  November 19th through the 25th. We are calling this FUELIowa’s “Round Up for Camp Courageous” week.

How FUELIowa Members Can Help

You can help by encouraging your customers to “Round Up for Camp Courageous” and donating the proceeds to the Camp by check at the end of the week. Some members will program a special button on their payment systems to capture the round-up. Some members will put out cannisters for spare change. Some members may desire to match a portion of the donations, and some may extend the campaign for the entire month of November.

Regardless how you choose to participate, the money raised will go a long way in helping Camp Courageous meet their goal. In addition, FUELIowa will be working with local media to promote the event and raise awareness of the camp and its goals. 

Round Up Replaces Cent A Gallon Day 

Back in 1981, FUELIowa members launched an all-out effort to support Camp Courageous. Over the years, FUELIowa members have raised $2 million for the camp via “Cent A Gallon Day”, and the annual FUELIowa Golf Benefit for Camp Courageous. In fact, back in 1981, Governor Ray issued a proclamation designating the day before Thanksgiving as “Cent A Gallon Day”.

The campaign has always been successful, but we have an opportunity to take it to another level.
Round Up campaigns have become very popular and allow not only FUELIowa members to donate to the camp, but their customers as well. Charlie Becker, Executive Director of the Camp has been impressed with the recent success of such campaigns with retail partners like Hy-Vee, Fareway, to name just a few. It was this success that led Mr. Becker to discuss a similar strategy with FUELIowa.

You can donate to Camp Courageous online via this link. 

Download Round Up For Camp Courageous Display Brochure

To learn more, please contact FUELIowa’s Jim Ewing at 515-421-4596








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